You probably will have heard that an essential component of online marketing is focusing your written content along the lines of a few chosen keywords to make your site as search engine friendly as possible. As the key to online marketing success, this technique may seem incredibly simple, but keywords must be treated with care so that they lead to success and not mediocrity.

The nature of the internet is always changing. Here are five predictions for the future of web design.

1. A focus on compatibility with mobile devices

In 2011, it has been predicted that smart phones will outsell computers, so it is clear that web design will need to respond to different viewing ports. This means that websites will need to be viewable on regular sized desktop computers, smaller laptops smart phones and even smaller devices. To increase compatibility with mobile broadband devices, web design is heading towards simpler format and single page design. Web design is being cut back to contain the most pertinent information on only one page, which significantly speeds up load times.
 

The FBI reportedly only uses Mac laptops for their top secret operations. Why? Because they are considered far more secure, even prior to the addition of any specific security applications. Although amongst the general public and in administrative office spaces, some people love them and some people love to hate them

If you're old enough to remember when we only had black and white televisions, or have ever tried to sit through a long old time movie, you will probably have realised how much more attractive and entertaining colour makes anything! From infancy on, the human eye is fascinated by colour and, throughout our lives

If you're a new business owner, and consequently a new website owner, you're likely to be feeling a pinch in the pocket after having established the street presence of your business as well as a basic online appearance for your company, not to mention the costs involved with marketing, advertising and staffing solutions.